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I completed an MBA, with a major in Sales and Marketing from the University of Deusto (ESTE) and was awarded a grant in 1994 to specialize in International Affairs at the École de Hautes Études Commerciales (EDHEC, France). I have also pursued degree studies in Law at Universidad Nacional de Educación a Distancia (UNED) with extensive further training in International finance, trade and competitiveness from the World Intellectual Property organisation (WIPO), CECO, University of the Basque country and the World Bank Institute.

After working for a market research and consultancy firm in France, I started my career in international business in 1995 through the Foreign Trade Specialist Training Programme at the Department of Industry, Trade and Tourism (Basque Country Government). During my tenure there, I was assigned to the Trade and Economic Service of the Embassy of Spain to Brazil. In 1998 I joined SPRI, the Basque Country Economic Development Agency and was commissioned to open a Representative Office in São Paulo (Brazil), which I led for 5 years. My responsibilities included carrying out extensive research for companies willing to do business in the country, developing strategic partnerships and investments.

Back in Bilbao in 2004, I collaborated in opening to new markets such as India, Russia, Thailand, Malaysia or Vietnam and was appointed as Asia Area Manager and set up the SPRI Representative Office in India (Mumbai). After leading the International Department of SPRI, I have led multilateral projects and have been designated Private Sector Liaison Officer (PSLO) for the World Bank in the Basque Country.

I was motivated to complete the CPPP training to gain a wider understanding of public procurement and its strategic role within development institutions (all levels) as a lever for sustainable growth and development.

Considering that public procurement globally accounts for 10% to 30% of GDP, I firmly believe that an efficient and effective management not only delivers better public service solutions but also allows for better macroeconomic performance and welfare. A strategic vision of public procurement also serves as a great driver for competitiveness in a country’s economy. This leads to significant contribution to innovation, inclusion and sustainability through innovative (pre-commercial) procurement, ensuring better access for SMEs and green public procurement initiatives.







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